Enotria tips Fiano to top Pinot Grigio

29 June, 2007

Italian wine supplier Enotria has backed Fiano as the grape variety to rival Pinot Grigio in popularity.

Enotria said it had seen "30 per cent more medals won by Fiano than Pinot Grigio across the 2007 trade competitions". Its Sicilian Mandrarossa Fiano was crowned Best Italian White at the International Wine Challenge, while Waitrose is promoting INYCON Fiano over the summer.

Italian wine buyer Sergio de Luca said: "We have seen a significant move this year towards Fiano and other southern Italian white wines, from Pinot Grigio. This is something we are strongly behind, as it is undoubtedly of benefit to the Italian category as a whole."




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Talking terroir

When Bordeaux was in fashion, it seemed almost logical that we should fetishise winemakers. Here were people responsible for brilliant acts of blending, across large estates and multiple grape varieties, including superstars such as cabernet sauvignon and merlot. These days, fashion has moved on and pinot noir is ascendant. As a result, the star of the winemaker has fallen and we find ourselves following a new star in the sky: terroir.

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