Bibendum

13 July, 2007

113 Regents Park Road

London NW1 8UR

T: 0207 722 5577

E: sales@bibendum-wine.co.uk

W: bibendum-wine.co.uk

Established: 1982

Turnover: 98 million

Brands: Argento (Argentina),

d'Arenberg (Australia), Melini (Italy), Laroche (France), Castillo San Lorenzo/Altivo (Spain)

Off-trade split: 33 per cent

Europe/New World split: 50/50

Key personnel: Michael Saunders, managing director; Richard Cochrane, off-trade sales director; Fiona Cochran, marketing director

Bibendum is developing its website, which launched last year, to give trade customers the chance to order online - part of a major branding exercise. Range extensions include Noble Dragon from China, Newton Johnson and Saam Mountain from South Africa, Marmesa and Dry Creek Vineyard from California, Farina and Dominio de Valdepusa from Spain, and Castellan from Italy. Bibendum has appointed off-trade sales director Richard Cochrane to its board and made Western Wines founder Roger Gabb a non-executive director.




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Reasons to be cheerful

I would like to think my outlook on things is generally optimistic. Perhaps that’s a natural consequence of working with something designed to give pleasure. But recently it has become increasingly difficult to ignore a creeping sense of negativity pervading the British wine trade.

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