The Great Western Wine Company

13 July, 2007

The Wine Warehouse

Wells Road

Bath

BA2 3AP

T: 01225 322800

E: wine@greatwesternwine.co.uk

W:

greatwesternwine.co.uk

Established: 1983

Turnover: £7 million

Brands: Heartland, Glaetzer (Australia), Falernia, Leyda (Chile), Carrick (New Zealand)

Off-trade split: 30 per cent

Europe/New World split: 60/40

Key personnel: Philip Addis, managing director; Richard Lecoche, corporate & retail sales manager; Joel Lauga, buyer

More than 100 new wines were added to the company's portfolio this year and it has hired six new members of staff, bringing the current workforce up to 26.




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

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