Percy Fox

13 July, 2007

Unit C, Woodside, Dunmow Road

Bishop's Stortford

CM23 5RG

T: 01279 756200



Established: 1886

Turnover: £100 million

Brands: Blossom Hill (US), Piat d'Or, Heidsieck & Co Monopole (France), Antares (Chile)

Off -trade split: 70 per cent

Europe/New World split: 75/25

Key personnel: Simon Lawson, managing director; John Hearn, grocery channel director; Rob Pickering, impulse channel director

Blossom Hill has

expanded its range with a White Grenache and plans to add a Shiraz rosé later this year. Ad campaigns ran in June and December and a consumer website will go live this year. Anne Whittingdale joined as assistant brand manager for Heidsieck, Pommery and Babich to help boost sponsorship links with sports events .

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Dressing to impress

We’ve all had impressed on us the idea that we mustn’t judge a book by its cover. It’s one we tend to repeat at opportune moments, while singularly failing to follow it when buying books, or anything else.

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Is blended Scotch overshadowed by single malt in retailers?

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