In brief

09 August, 2007

Barman Robbie Hitchcock has created five cocktail recipes using fruit cordial Pixley Berries. The three alcohol-based cocktails and two non-alcoholic mocktails use all four Pixley Berries variants - Blackcurrant, Blackcurrant & Scottish Raspberry, Blackcurrant & Elderflower and Blackcurrant & Cox's Apple. Managing director Edward Thompson said: "Combining them with spirits or with sparkling dry wines highlights their fresh fruit flavours and creates truly stunning cocktails." Visit pixleyberries.co.uk.

Love Hearts creator Swizzels Matlow is offering corporate customers the chance to create a bespoke range of wrappers for the sweets. Labels can be personalised with a company's logo, name and message for advertising, promotions or marketing campaigns. A case of 2,500 rolls with personalised labels costs £750 plus VAT. Visit lovehearts.com or call 0800 970 0480 for details.

Walkers has postponed the launch of its latest TV ad campaign because of fears it would offend people affected by flooding. The ad, which was due to air from Aug 1, shows Gary Lineker singing and dancing in the rain with a group of farmers. At the end of the ad, Lineker is covered in mud. In a statement the company said: "We have taken the decision to delay the launch of our television advertising campaign announcing our commitment to sourcing 100 per cent British potatoes. The theme of the advertising is British weather which we don't feel is an appropriate message during the current flooding crisis."




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

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