Cobra management team grows

16 August, 2007

Cobra Beer has recruited a second director from Beam Global to help expand the company's mainstream and export business.

Beam's UK and Ireland sales director Nick Paget, will join Cobra on Aug 31 as commercial director.

Adrian McKeon, who joined Cobra as chief executive from Beam last month, said: "Having worked with him previously at Beam, I am sure he will be a tremendous asset to the team here.”

In the newly-created position, Paget will manage a team of 30 who will be responsible for developing off and on-trade sales.

He said: "It is a great opportunity and one that was too good to turn down. The brand has come so far in such a short period of time, but I feel there’s still so much potential for further growth."




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Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

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